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Dewey Burke, Luxury Asset Capital CEO, joins The Final Round highlighting the changes in the alternative lending space with high-net-worth individuals and the company’s business model.

At a time when traditional lenders have become overwhelmed and bogged down with high volume and government programs, collectors with valuable luxury assets—watches, jewelry, gems, cars, and more—have an alternative borrowing outlet with collateral lending firms, such as Luxury Asset Capital.

Never lose sight of the fact that you are in the business of helping people. As a lender, it’s easy sometimes to get hung up in the metrics of the business, whether it’s the conversion rate of our marketing programs to our average loan size or the size of our aggregate loan portfolio

The partnership provides a range of expert services for collectors and enthusiasts using their automobiles as collateral for Luxury Asset Capital loans

Luxury Asset Capital, the Denver-based lender that secures financing against goods such as Ferraris and Rolexes, has announced this month that it has acquired Borro and will be relaunching borro.com. LAC did not disclose the purchase price.

Strong brands, financial stability, and service excellence establish Luxury Asset Capital as the clear leader in non-bank lending using the borrower’s luxury assets as collateral.

WatchBox, the Philadelphia-based e-commerce platform for buying, selling, and trading pre-owned luxury watches has partnered with alternative financing specialist Luxury Asset Capital to offer fast cash to watch owners who wish to unlock the value of their collections rather than seek traditional lines of credit.

DENVER–(BUSINESS WIRE)–Luxury Asset Capital®, a leading provider of alternative financing, today announced several key initiatives to sustain its rapid growth rate, including strategic marketing and sales hires, opening a New York City office, and entering into a definitive agreement to purchase a competitor in the alternative financing market.